Tammy Green » Entries tagged with "marketing"
Phone Number Usability
I had a problem with a recent order on Zazzle, so I went to their Web site to find their phone number. It’s 1-888-892-9953, but I had no way of figuring that out from the screen I landed on or from the QWERTY keyboard on my cell phone. In the old days Z equaled 9 on the phone, but today’s cell phones don’t hold with the old phone conventions. The alternate for … Read entire article »
Filed under: Usability
Privacy vs. Marketing Tactics
I had a verbal knock-down drag-out with a Web marketing guy who touted his company’s ability to serve up local ads. Apparently, after you visit one of his client’s sites, it places a cookie on your computer that will trigger ads in support of the local business when visiting similar sites. I find the whole thing distasteful. He maintained that all people had to do if they didn’t want to participate was to delete cookies. … Read entire article »
Filed under: Online Life
I like pie, but Pushing Daisies?
The folks at Pushing Daisies want to give me pie in the hopes of having me watch their show. One of the main characters in the series is a pie maker. And as part of the ramp up for season 2, promoters are going around the country in a mobile pie hole delivering pie and pushing the series. They’re trying to get the word out via targeted folks and reach people who may be interested in … Read entire article »
Filed under: Dining in Chicago, Online Life
Know how to market through bloggers
Because Bridget & I review restaurants, we occasionally get invited to promotional and media events. Some of these happen because we’ve gotten onto lists for P.R. firms, and others happen for no apparent reason. I’m always fascinated why we get invited. While I have good table manners, an appreciation for fine dining and a zest for talking about it online, I know I’m not sitting on the hottest Web site this side of Digg. So I … Read entire article »
Filed under: Online Life
Nice try, ING Direct
I haven’t used ING Direct in a while because I can make better money elsewhere. However, I appreciate the heads up that I shouldn’t wait for a tax information. That’s good customer service and far more effective than sending me a sales pitch in an e-mail. Too bad their interest rates aren’t competitive. … Read entire article »
Filed under: Online Life