I had a problem with a recent order on Zazzle, so I went to their Web site to find their phone number. It’s 1-888-892-9953, but I had no way of figuring that out from the screen I landed on or from the QWERTY keyboard on my cell phone. In the old days Z equaled 9 on the phone, but today’s cell phones don’t hold with the old phone conventions. The alternate for Z on my phone is the equal sign.

I know it’s important to the company to have the company name in the phone number, but the rest of us don’t care so much. List the numbers instead. Thanks!

1-888-8zazzle

1-888-8zazzle? What?

UPDATE: Safe Auto!
Because I can’t turn my brain off, I decided to check what 1-800-SAFE-AUTO’s phone would be on my phone. Does “1-800-*/5-1/_3″ look right to you? Guess they’re still hoping people will puzzle over their phones to come up with “1-800-723-3288″.

A better interface is no joking matter!

A better interface is no joking matter!

How do I know if someone’s talking to me? I look for my name. Who doesn’t? That’s why I was so pleased to see that Twitter changed the sidebar menu from @Replies to @Username this morning. This change makes a lot of sense, particularly for new users who don’t know that @ = reply.

Oh, and if you’re not following me on Twitter, you have two chances: @zesmerelda & @chicagobites!

Twitter’s been rolling out some great user interface and design changes lately. I look forward to seeing what they do next.

Kudos to the NY Times for their presentation of Barack Obama’s speech. This interface highlights the text, paragraph by paragraph, as Obama is delivering it.  As paragraphs are delivered, the transcript advances. Clicking on a particular paragraph advances the video, and advancing the video advances the transcript of the speech. Chapter links are provided to the right if you know which section you’d like to advance to.

The emphasis in the NY Time’s presentation is the content of the speech and making it as accessible as possible, not on the technology used to deliver it.  Youtube and other video services need to pay attention because this is how I want my content delivered.

obama acceptance speech

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